Authentix Featured in Packaging Today Magazine
Dallas -  April, 2007

Authentix is featured in the April issue of Packaging Today in an article entitled, “AstraZeneca to Roll-Out Serialization on Individual Drug Packs.” The article explains how AstraZeneca is using Authentix’ Serialized Authentication Program to mark 100 million packs NEXIUM at the unit level in its manufacturing sites.

The Authentix Serialized Authentication Program for NEXIUM assigns unique serialized codes to each tablet blister pack via the carton and the associated tamper evident seal. Once a serialized code is assigned, it is activated, validated, and entered into a database where it can be cross-checked against all serialized codes throughout the AstraZeneca supply chain.

AstraZeneca is one of the first pharmaceutical companies to implement a comprehensive system to serialize and authenticate its pharmaceutical products.

ABOUT AUTHENTIX
Authentix® is the Global Leader in authentication solutions for brand protection and fiscal recovery. As the inventor and developer of many of the leading nano-scale authentication solutions in use today, we have a world-class technology portfolio. Moreover, our skills in applying those technologies to solve counterfeit, adulteration and smuggling issues for clients, ensures that we are a trusted partner of many of the world's leading brand owners and governments. In the last four years we have recovered over $4 billion in lost revenues in the oil and gas, pharmaceutical and consumer goods industries alone. In addition, our expertise in the fields of value documents, currency and homeland security applications aids in the protection and betterment of society.

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